Malinga ndi lipotilo, 74% ya ogulitsa pa intaneti aku Saudi akufuna kuwonjezera kugula kwawo pamapulatifomu a Saudi e-commerce.Chifukwa makampani aku Saudi Arabia ndi opanga zinthu ndi ofooka, katundu wogula amadalira kwambiri kuchokera kunja.Mu 2022, mtengo wonse wa katundu wa China ku Saudi Arabia adzakhala 37.99 biliyoni madola US, chiwonjezeko cha 7.67 biliyoni madola US poyerekeza 2021, chaka ndi chaka kuwonjezeka 25,3%.
1. Kukomera kwa malonda aku Saudi akuwonjezeka
Malinga ndi lipoti latsopano kuchokera ku Kearney Consulting ndi Mukatafa, pamene kuvomereza kugula pa intaneti kukukulirakulira, ogula ku Saudi akusunthira kumalo ogula zinthu m'deralo ndi malo ogula zinthu osakanizidwa am'deralo m'malo mogula malonda a malire.
Malinga ndi lipotilo, 74 peresenti ya ogulitsa pa intaneti aku Saudi akuyembekeza kuwonjezera kugula kwawo pamapulatifomu a Saudi e-commerce poyerekeza ndi kugula kuchokera ku China, GCC, Europe ndi US.
Mu 2021, malonda amalonda odutsa malire ku Saudi Arabia adatenga 59% ya ndalama zonse za e-commerce, ngakhale kuti gawoli lidzatsika ndi chitukuko cha mabizinesi am'deralo ndi osakanizidwa, ndipo litha kutsika mpaka 49% pofika 2026, koma likulamulirabe. .
Mitengo yotsika (72%), kusankha kwakukulu (47%), kuphweka (35%) ndi mitundu yosiyanasiyana (31%) ndi zifukwa zomwe ogula amasankha nsanja zodutsa malire mpaka pano.
2. Nyanja ya buluu ya e-commerce yozunguliridwa ndi zipululu
M'zaka zaposachedwa, dziko langa lakhala bwenzi lalikulu kwambiri lazamalonda ku Saudi Arabia.Chifukwa makampani aku Saudi Arabia ndi opanga zinthu ndi ofooka, katundu wogula amadalira kwambiri kuchokera kunja.
Mu 2022, zomwe Saudi Arabia imatumiza kunja idzakhala US $ 188.31 biliyoni, chiwonjezeko cha US $ 35.23 biliyoni poyerekeza ndi 2021, kuwonjezeka kwa chaka ndi 23.17%.Mu 2022, mtengo wonse wa kunja kwa Saudi Arabia udzakhala madola 37.99 biliyoni, kuchuluka kwa madola 7.67, chaka chimodzi cha 25.3%.
Kuti muchotsere kudalira kwake zachuma, Saudi Arabia wakwanitsa kuchita bwino zachuma m'zaka zaposachedwa.Malinga ndi ecommerceDB, Saudi Arabia ndiye msika wa 27th waukulu kwambiri wa e-commerce padziko lonse lapansi ndipo ikuyembekezeka kufika $11,977.7 miliyoni pazopeza pofika 2023, patsogolo pa UAE.
Panthawi imodzimodziyo, boma la dzikolo linayambitsa ndondomeko ndi malamulo oyenerera kuti athandize ndi kukonza njira zogwirira ntchito pa intaneti komanso kukulitsa luso lamakono.Mwachitsanzo, mu 2019, Saudi Arabia idakhazikitsa E-Commerce Committee, idalumikizana ndi Banki Yaikulu ya Saudi Arabia ndi mabungwe ena kuti akhazikitse zinthu zingapo zothandizira chitukuko cha e-commerce, ndikulengeza malonda oyamba a e-commerce. malamulo.Ndipo pakati pa mafakitale ambiri omwe akhudzidwa ndi dongosolo la masomphenya a 2030, bizinesi ya e-commerce yakhala imodzi mwazinthu zofunika kwambiri zothandizira.
3. Pulatifomu yam'deralo VS nsanja yodutsa malire
Kuphatikiza apo, nsanja za ku China E-Commerce Shein, Fardeal, ndi Aliexpress ndizogwiranso ntchito.
Pakadali pano, Amazon ndi Noon ndiye malo abwino kwambiri olowera kuti ogulitsa aku China alowe mumsika wamalonda wamalonda ku Middle East.
Pakati pawo, Amazon ili ndi anthu ambiri pa intaneti ku Middle East.M'zaka zingapo zapitazi, Amazon yakula kwambiri ku Middle East, ikugwiritsa ntchito tsamba la Top1 la e-commerce ku Middle East chaka chonse.
Pakadali pano, Amazon ikuyang'anizanabe ndi mpikisano ku Middle East kuchokera kwa ampikisano am'deralo Masana.
Masana alowa mwalamulo msika wa Middle East e-commerce kuyambira 2017. Ngakhale idalowa mumsika mochedwa, Masana ali ndi mphamvu zamphamvu kwambiri zachuma.Malingana ndi deta, Masana ndi nsanja yolemetsa ya e-commerce yomangidwa ndi Muhammad Alabbar ndi thumba la ndalama la Saudi lokhazikika pamtengo wa US $ 1 biliyoni.
M'zaka zaposachedwa, monga wochedwa, Noon yakula mofulumira.Malinga ndi lipotilo, Masana atenga kale msika wokhazikika m'misika yambiri monga Saudi Arabia ndi United Arab Emirates.Chaka chatha, Masana adakhalanso pakati pa mapulogalamu apamwamba ogulitsa ku Middle East.Panthawi imodzimodziyo, pofuna kulimbikitsa mphamvu zake, Masana amakhalanso akufulumizitsa kamangidwe kazinthu, malipiro ndi zina.Sichinangomanga nyumba zosungiramo zinthu zambiri, komanso idakhazikitsa gulu lake loperekera zinthu kuti lipitilize kukulitsa kufalikira kwa ntchito zoperekera tsiku lomwelo.
Zinthu zingapo izi zimapangitsa Masana kukhala chisankho chabwino.
4. Kusankhidwa kwa opereka chithandizo
Panthawiyi, kusankha kwa wothandizira mayendedwe ndikofunikira kwambiri.Ndikofunikira kwambiri komanso kokhazikika kwa ogulitsa kuti apeze chithandizo chabwino komanso wodalirika wazinthu zothandizira.Matewin Supply Chain ipanga chingwe chapadera chothandizira ku Saudi Arabia kuyambira 2021, ndi nthawi yofulumira komanso njira zotetezeka komanso zokhazikika.Itha kukhala chisankho chanu choyamba pamayendedwe komanso bwenzi lanu lodalirika.
